Exit Interview
How Avoiding an Exit Strategy Led Hello Products to a $351 Million Sale
Craig Dubitsky attracted a buyer by focusing on a simple goal: Building an oral care brand consumers could fall in love with.
By KEVIN J. RYAN, Staff Writer, @wheresKR
Craig Dubitsky, founder of Hello Products and former chief innovation strategist, Colgate-Palmolive. Gabriela Herman
Exit Interview By KEVIN J. RYAN
How Avoiding an Exit Strategy Led Hello Products to a $351 Million Sale
Craig Dubitsky attracted a buyer by focusing on a simple goal: Building an oral care brand consumers could fall in love with.
By KEVIN J. RYAN
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